Research & Strategy
Facilitate and aid (remote) workshops • Field research • Journey mapping • Basic data analysis • Define MVPs • Feature prioritization
Validation & Design
Usability/user tests • Prototyping • Wireframing • Designing • Hand-off
Long-term product development
Design system • Close design-development interaction • Set up continuous user feedback process • Loop feedback into product cycle
Freelance
UX/UI/Product Design, Consumer-facing products
Tokyo, 2022 - Present
KLM Royal Dutch Airlines
Product Design, Operations + Customer service
Amsterdam, 2019 - 2021
Your Majesty, Digital Agency
UX Design, Consumer products
Amsterdam, 2018 - 2019
Alaska Airlines
Product Design, Operations + Customer service
Seattle, 2016 - 2017
Alaska Airlines
UX/UI Design, Consumer app
Seattle, 2015 - 2016
Seattle Central Creative Academy
Graphic Design + User Experience
Seattle, 2013 - 2015
University of Washington
Bachelor's, International Studies
Seattle, 2007 - 2012
University of Tokyo
Japan Studies
Tokyo, 2011
English (Native)
Japanese (JLPT 2, Fluent)
French (B1, Intermediate)
Dutch (NT2, Beginners)
My name is Erika and I am a UX/UI Designer with eight years of experience creating early-phase concepts and development-ready designs. You can find me working closely with, or sometimes taking on the role of, a Qualitative Researcher or Service Designer.
In 2021, I lead a 20+ person design team to transition from Sketch to Figma and helped with the migration of a design system that includes two brands and B2C & B2E components.
I have worked in Seattle and Amsterdam with people from all parts of the world. Today, I am in Japan returning to my Japanese roots 🌱 with the knowledge I've gained in the past years.
A few things that shape my design and work approach.